Sections with relevant headings describing the types of analysis you have performed to investigate and appraise the issues, and the outcomes of this analysis

You will take on the role of “consultant” and apply the general strategic framework to the organisation to develop a strategic business plan.
Report will include:
1. Executive Summary (no more than 250 words)
2. Introduction
3. Sections with relevant headings describing the types of analysis you have performed to investigate and appraise the issues, and the outcomes of this analysis (this may comprise several strategic management analytical tools or only a couple depending on your major issue(s).
4. Summary of recommendations (in bullet point format).
5. Proposal and defence of how these recommendations are to be implemented (this will serve as a preliminary discussion for the consideration of the Board/senior management if they choose to proceed with the recommendations in the future).
6. References.
7. Appendices (if required).

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