Category Fast answers

Assessment & recommendations for Godiva UK in the Fast‐Moving Consumer Goods (FMCG) channel

Assessment & recommendations for Godiva UK  in the Fast‐Moving Consumer Goods (FMCG) channel   Assessment task:  To conduct a strategic assessment of Godiva UK (FMCG) in terms of their  external and internal environment, and to identify strategic options and recommendations in  which Godiva UK can strengthen their UK market  position. Assessment Details  The strategic management report will need to identify the internal and external opportunities and threats facing the Godiva UK FMCG, and present appropriate frameworks that inform your development of strategic options and recommendations for…